Standing out: Creating a freelance brochure to market your services


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57 minutes

Learning Objectives

* How do readers interact with brochures?
* Communication tips & tricks: style and content
* Use of colours and graphic elements to inspire action and maximise readers' engagement


In an hour, you will learn how to create a brochure to promote your services and maximise readers' engagement.
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Brochures are a powerful tool to promote your services and expertise amongst direct customers. This webinar will provide you with essential information about brochures and the way people interact with this marketing material, as well as practical tips on writing style and the use of colours and graphic elements to maximise readers' engagement.

Upload Date

February 19, 2013

Trainer Bio

Alessandra Martelli - Alessandra Martelli is a freelance translator and copywriter working in the industry since 2002. Alessandra specializes in translation and copywriting projects in the fields of Marketing & Advertising, Market research and Tourism, and she is the “Italian voice” of some of the most important brands operating in the fields of luxury, tourism & hospitality, B2B services worldwide. Conference speaker and professional trainer, Alessandra provides hands-on actionable training to freelance translators willing to improve their skills both as professionals and as business owners. Website: Twitter: @mtmtranslations

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