Email Marketing Tips for Freelancers and Agency Owners


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79 minutes


Make your Email marketing campaign more effective and successful in getting better response ratio, better engagement, securing hi-value permission assets leading to more and premium Sales.
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For a large segement of freelancers and agency owners, Email is perhaps the only affordable and effective tool for taking one's services to clients distributed globally and locally. Unfortunately, the potential of this extremely powerful tool is not harnessed due to lack of awareness and not understanding email from the standpoint of human behaviour. As long as reader of an email remains a human, without factoring human behaviour into designing and deployment of emails, the tool will not be as effective as it should be.

Module I of the Course emphasizes this aspect in details and with real-life examples that confirm the behavioural aspect. Once these issues are pre-considered in your campaign, the chance of being noticed and the urge to engage increase significantly.

Module II is more practical and answers the who, when, how, what next aspect of an email marketing campaign. Step by step guide to make an email marketing letter/campaign of such loaded potential that the recipient would not be able to ignore it.

Upload Date

May 29, 2010

Trainer Bio

Pritam Bhattacharyya - Pritam Bhattacharyya is essentially a Bengali/Sylheti/Assamese linguist with 11 years of experience. He is the Founder and Chief Wordsmith of an agency called Wordsmith Communication. Which apart from language services in pan-Indic languages provides Creative Content and Print on Demand Services. He is editor of - a bilingual (English / Bengali) cultural monthly ezine on Greater Bengal. He had worked as a Telecom Engineer and later as a IP Network Manager in various cross-cultural Telecom teams worldwide. He holds his Bachelor's Degree in Electronics and Telecommunication Engineering and Masters in Communication Management from Strathclyde Business School, Glasgow. Pritam lives and works in Calcutta, India his city by adoption. His b-log on translation and online business can be seen here at

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about 6 years ago

The trainer seems to have said some decent things, but due to his strong accent I could hardly understand anything. I could only identify some single English words every now and then.

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over 8 years ago

I am very interested in Please give more training

Linda Karssies
over 10 years ago

Good to think about, and no other translators in the corridor to enlighten me.

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